EYESEEi

EYESEEi was founded by Swedish fashion designer Sanna Aulén in 2013. Before she created EYESEEi, Sanna studied and worked with clothing in the global fashion industry longing to create items that she could connect with in a more sustainable and meaningful way to underline the slow fashion movement she wants to be part of. She has her roots in the indigenous Samis of the North. She’s always had a strong connection to nature and treasured the earth with the firm belief that all of life is connected somehow, from Earth itself, to us. She believes that our bodies are like mirrors of nature and when one is celebrated and nurtured, so will the other be. EYESEEi makes frequent use of crystals that springs from Sanna’s childhood where she collected and played with crystals she found in her grandma's lake next to her farm in the Swedish woods. Now, Sanna’s fascination with the earth, as well as her connection to it, blends with the unique Scandinavian style. This forms her jewelry line: a carefully balanced "natural meets industrial look” which comes through in the earrings, necklaces, bracelets and rings that EYESEEi presents.